Great interview! Deborah Levine is so admirable and impressive, a real role model for all people (regardless of gender, race, ethnicity, religion, age, etc.)

As a PR consultant, the quote above captured my attention as a testament to the critically important value and necessity of strategic communications as a business priority for all industries and fields. Entrepreneurs and startups cannot always do it alone — that is, mastering the art of media relations and maximizing earned (free) media to enhance their public image and that of the company brand.